Zero to One: Notes on Start Ups, or How to Build the Future | International Bestseller by Peter Thiel and Blake Masters Paperback – 18 September 2014 by Peter Thiel (Author), Blake Masters (Author)

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.